ETSY is a Handmade products seller marketplace and has 20.8 million Active buyers as per reports. Amazon is set to wipe a huge chunk off this by launching its own AMAZON HANDMADE, a marketplace for handmade goods, aimed directly at competing with Etsy. This is being reported by WSJ. Etsy sellers use Twitter and other social platforms frequently to promote unique products.
Engraved Hammer Personalized
#Etsy Feedback-The engraving is perfect!
Delivered quickly! My Dad will love it!
— Journey Productions (@JourneyProducti) May 25, 2015
Birds Pillow Cover Tropical Look Cover Aqua, Orange, Lime, Yellow, Red.. http://t.co/jNdxB5gInW #Etsy #pottiteam pic.twitter.com/kU1pm0hjGY
— JRsPillowsandBags (@JRsPillows) May 24, 2015
Larimar and beach pebbles silver bracelet, eco-friendly, natural stones Ca… https://t.co/hP4LK2Qktz #Etsy #LoveStone pic.twitter.com/CnInAYDvbJ
— My Beach Store (@MyBeachStore) May 24, 2015
The interesting part is that Amazon is approaching the Etsy sellers through direct e mailers saying, “We’re offering artisans like you a first peek at Handmade, a new marketplace for handcrafted goods.” The business Insider reports that the comissions structures could play an important part in the success of Amazon Handmade. Etsy takes 3.5% of the price and a flat 20 cents per listing, but Amazon charges its own 3rd-party sellers a 15% commission. Let us se how Amazon handles this.
#AmazonHandmade will never be as good as #etsy – the making takes love and time, not bashed out sweatshop style. Talk about cashing in
— Rose Anne Weber (@rose_weber1) May 23, 2015
@soapily Have you been invited to try @Amazon‘s new offering called #AmazonHandmade? Bet you would kill it there 🙂 Best of luck!
— Ben Smidt (@bensmidt) May 23, 2015