If an Indian car maker like TATA decides to Make Leo Messi the brand ambassador for its cars, then you know Football has actually arrived in India and that the brand is now truly a Global brand. Messi is undoubtedly the best Footballer alive in the Universe.
TATA Motors has launched a campaign with #madeofgreat that rightly describes the TATA brand as well as the personality of Messi. The 360 degree campaign has been launched using all mediums and Messi is now seen saying Namaste India.
The campaign carries messages that relate with the qualities of both.
Lionel Messi & @TataMotors firmly believe that the journey to greatness demands sacrifice. #madeofgreat pic.twitter.com/b3Og3w7Cki
— madeofgreat (@madeofgreat) November 7, 2015
This is a major coup. Getting Messi onboard is sheer determination. #madeofgreat https://t.co/lIIT8TTqk6
— Gabbbar (@GabbbarSingh) November 5, 2015
I think Lionel #Messi fever is about to take #India by storm – He is the new Global Brand Ambassador for @TataMotors pic.twitter.com/0NNfpxJIid
— Baljit Rihal (@BaljitRihal) November 3, 2015
Messi is these days recovering from a knee injury and is likely to be out till mid November. he is likely to start playing only after the el Classico. The fans are missing him badly.
We are waiting for your comeback King Messi!❤️ pic.twitter.com/M8kcHUuOGp
— infosmessi (@infosmessi) November 7, 2015